Twitter didn't cause the SXSW audience revolt
Submitted by brad on Sat, 2008-03-15 11:13While it's stupid that the biggest story to come out of South by Southwest (SXSW) Interactive was the gossip over the interview of Mark Zuckerberg by Sarah Lacy, the one "hook" that has kept the story going is the suggestion that it was the use of twitter, in particular snide comments on twitter, which turned the audience against Lacy, the interviewer from Business Week.
There have even been comments (from those who weren't even there) suggesting witch hunts and misogyny. Other bloggers used hyperbolic terms like "train-wreck" and "career-ending" which are serious exaggerations.
Short summary. In a "keynote" interview, Lacy, who has just finished a book about Facebook, was on stage to interview Zuckerberg. Zuckerberg was, as usual, a difficult interview subject, but for a variety of reasons the character of the interview changed as the audience turned against Lacy, cheering criticism of her. Most agreed they had not seen somebody lose an audience like this in some time.